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RK Brand

DAS News

Contact Source:
Charles White
Vice President, Brands & Marketing
(717) 964-3642

DAS Consumer Electronics Dealer Show & Sale Launches the 12Volt Car Season

Atlantic City (April 2018) – DAS Companies, Inc., a full-service marketing and supply chain portfolio company kicked off the 12-Volt car season with their annual Consumer Electronics Dealer Show & Sale, held April 10th and 11th at the Golden Nugget in Atlantic City, New Jersey.

The 12-Volt focused trade show draws 12-Volt dealers from North Carolina to Maine and provides products, insights and tactical tips to grow their business. “It was a very special trade show this year,” says Rex Berfield, National Sales Manager, DAS Companies, Inc.

DAS 12-Volt Dealer RZR900 Sweeps DAS CE Dealer Show
Sales team with the RZR900 Sweepstakes Award Sony brand working the crowd

“We added a few more deal activities in this year’s show including great door prizes and our new Insane Deals,” Berfield continued. “Our brands presented the latest products and technologies, and the training seminars and keynote speakers offered valuable insights and original processes to enhance the business-side of 12-Volt.” The deals presented at the show were aggressively priced and included limited-quantity sales deals, that were exclusive to the dealers who attended the show.

DAS CE Dealer Show DAS CE Dealer Show
Taking orders for the Insane Deals Ian Worrall, from DAS, introduces dealers to Soundskins

“This year’s show environment had a great buzz from start to finish”, says Michael Stiefel, 12V Category Buyer at DAS. Demo cars were fitted with various installation solutions along with innovations from DAS’s own proprietary RoadPro® Family of Brands.

The celebration mixer, held at the Haven night club at the Golden Nugget, capped off the first day of deals with three spectacular raffle prizes. Dealers could also inspect the RZR900 prize and enter the RZT900 Sweepstakes sponsored by Rockford Fosgate that kicked off in January of this year. The Sweepstakes winner will be awarded the week of May 14, 2018.

About DAS Companies, Inc.
DAS Companies, Inc. is a full-service marketing and supply chain portfolio company. Privately held, DAS Companies, Inc., designs, imports, and distributes truck & auto supplies, travel gear, and mobile electronics that offer safety, convenience, comfort and connectedness to on-the-go consumers, through a series of channel partnerships, including: Travel Centers, Convenience Stores, Heavy Duty Trucking, Electronics & Specialty Retailers.

For further information, please contact DAS at 717-964-3642 or online at www.DASinc.com.

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