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2012 DAS Road to Profits -Travel Center Sale & Show


New, Improved and Better than Ever

DAS recently held its annual Travel Center Show and Sale on April 11-12, 2012. Hosted at the Lancaster County Convention Center in historic downtown Lancaster, attendees had the opportunity to visit the newly expanded RoadPro® Family of Brands, browse over 100 vendor booths, vote on favorite items in the New Product Pavilion, and view all the new merchandising solutions designed for maximizing profits. In addition, attendees enjoyed industry-specific seminars, a variety of live music, and the Roadway 300 Video Racing contest.

The show effectively showcased product and merchandising offerings, and provided an environment for DAS to reinforce productive, profitable partnerships with our customers. We wish to thank all of our vendors and employees, and most of all, our customers. We look forward to seeing you next year.

  • Attendance at the show was up 22% over last year.
  • Sales generated during the show were up 38% over last year.
  • Hunter Keystone Peterbilt donated a new Peterbilt truck as a centerpiece on the show floor.
  • Visitors to the New Product Pavilion voted the top two new products as: WonderGel® Extreme Gel Seat Cushions and Blue Parrott – Improved Professional Grade Wireless Bluetooth Headset with noise Canceling Mic.
  • The RoadPro Family of Brands has expanded since last year, now including Wilson, Francis, Astatic, and LumaGear.
  • New Electronic Ordering allowed instant ordering process for each vendor booth.
  • The “Roadway 300” video racing contest had roughly 80 contestants. Winner was: Scottie Jacket from Ute Mountain Travel Center in Towaoc, CO.
  • Testimonials:

    “Best turn out ever and the results were awesome.” - Dave Latimer, President/CEO at U.S. Lube

    “Great time! I’ve never been treated so good by any company ever!” – James Freeman, Freeman Sales

    “This April I had the pleasure of being a first time attendee at the DAS Travel Center Show. It was a great opportunity to reacquaint myself with the extensive product lines that DAS has to offer as well as network with several other dealers at the social functions that were held. I particularly appreciated the time that both Les Wilson and Chris Dallis spent with me reinforcing the excellent business relationship that we share. I am looking to forward to seeing you all again at next year's show.” - Steve Taylor, President, Lectron Radio Sales


For more details, see press release.